Shadowing WWU Marketing Programs -(2pts)

To gain a clearer understanding of marketing in practice, I plan to shadow select marketing programs at WWU. I will begin by identifying departments, student organizations, and faculty-led projects that focus on advertising, branding, or digital media. After that, I’ll reach out to program coordinators or faculty mentors to request opportunities to observe meetings, campaign planning sessions, or collaborative workshops. My goal is to see how real marketing initiatives are developed, how teams communicate, and what strategies drive their creative decisions. By shadowing these programs, I hope to deepen my understanding of the field and better assess how my own strengths fit within marketing and creative direction.